Because most todo apps make your life harder, not easier.
You open your todo app and see 47 tasks staring back at you. Where do you even start? The anxiety kicks in before you've done anything.
"I spend more time organizing my tasks than actually doing them."
Every task feels equally important. Your brain can't focus when it's trying to juggle everything at once. Context-switching kills productivity.
"I have ADHD and endless lists make me freeze up completely."
Without deadlines, "important" tasks sit there forever. You keep adding new ones while old ones collect dust. The list grows, motivation shrinks.
"I've had the same task on my list for 6 months. Still haven't done it."
Tags, priorities, categories, projects, contexts, filters, custom fields... You spend an hour learning the system just to write down "buy milk."
"I watched 3 tutorial videos just to understand how to use my todo app."
You don't have a productivity problem.
You have a focus problem.
The human brain can only truly focus on one thing at a time. Studies show that working on 2-3 tasks maximum in a given timeframe dramatically increases completion rates.
Yet most todo apps encourage you to list everything, prioritize nothing, and feel overwhelmed constantly.
That's it. Two tasks. You can't add more until you complete one. This isn't a limitation—it's liberation from choice paralysis.
Every task gets a 6-hour deadline automatically. No "someday" tasks. No perpetual backlog. Either do it now or don't do it at all.
Open app. See tasks. Check them off. That's the entire user manual. No tutorials, no setup, no "getting started guide."
Limitations aren't bugs—they're features. Constraints force better decisions and prevent the feature creep that ruins other apps.
This app is built specifically for people who:
ADHD, anxiety, or just easily overwhelmed by too many options. You need fewer choices, not more features.
You spend hours reorganizing tasks instead of doing them. You need the app to make decisions for you.
If there's no time pressure, it doesn't get done. You need built-in urgency to take action.
You're tired of learning new productivity systems. You want something that just works, immediately.
You remember when todo lists were simple. You want digital convenience without digital complexity.
You're tired of endless lists that never end. You want to actually finish things and feel accomplished.
Need to track 50 tasks across 5 projects with team collaboration? Use Asana or Notion.
Want to organize your entire life with goals, habits, notes, and calendars? Try Todoist or Things.
Need custom fields, tags, filters, and power-user features? You'll hate the constraints here.
Want to store every possible future task "just in case"? This app will frustrate you.
"Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away."
— Antoine de Saint-Exupéry
Every feature in Simplicity exists to help you do less, not more.
We say "no" to feature requests constantly. We remove features more often than we add them.
Because the goal isn't to build the most powerful todo app—it's to build the most useful one.
For people who need to focus, less is genuinely more.
Stop managing endless lists. Start finishing what matters.
